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More and more brands, more and more innovations and premieres, a real good time of the year to purchase both sunglasses and prescription eyewear and the efficient German way in which this fair is organized, each of them could be good reasons why the OPTI becomes busier every year. Really everyone we have spoken this […]
For many years the optical industry profited to the max from the publicity generated by the major fashion brands which are still “hot” in countries where brands define your status. However, in the Netherlands and more and more other European countries, we see a decrease in added value of those brands. We don’t want large […]
