Posts tagged as:

Sunglasses

Chanel and Luxottica renew license agreement

augustus 18, 2014
Thumbnail image for Chanel and Luxottica renew license agreement

Last month Chanel and Luxottica announced the renewal of their existing license agreement for the development, production and distribution of the Chanel prescription frames and sunglasses until at least end of 2018. For some time already Luxottica works on more exclusive collections for the iconic fashion brand including “limited editions” which are only sold at […]

Read the full article →

Must-read for every optician and his employees

augustus 11, 2014
Thumbnail image for Must-read for every optician and his employees

Recently the well-known New York Magazine published a large article about why sunglasses make everyone look hotter. Must-know storytelling for everyone working in an optical store. We summarize the most important arguments: 1. Sunglasses create symmetry in your face. A perfect symmetrical face is the main secret of every top model. Unfortunately the rest of […]

Read the full article →

Will wood remain trendsetting?

augustus 6, 2014
Thumbnail image for Will wood remain trendsetting?

Are wooden frames and sunglasses a hype or will the material remain and become a classic one like acetate or metal? Time will show. A hype would mean: “hero today, zero tomorrow”. Now that we are all used to it and wood has become more mainstream, it should convince us that it is better, more […]

Read the full article →

Natural products are hot

juli 30, 2014
Thumbnail image for Natural products are hot

Almost all Dutch (independent) opticians now carry wooden frames and sunglasses in their collections. Buffalo horn experiences a revival and we can even sell stone frames. All of them natural materials which fit perfectly into the trend towards sustainability. That is even more true for bamboo (sun)glasses. Bamboo has the major advantage that it grows […]

Read the full article →