december 29, 2014
Luxottica deserves an own chapter in this year’s overview. It happened to be a turbulent year for the largest optical company in the world. Sales increased constantly but less spectacular as in former years and will definitely reach more than 7,5 billion euro. As the company successfully restructured and improved its processes, net profit increases […]
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december 29, 2014
This year the optical chains in the Netherlands spent 50 million euro on advertising. The main topics in all this communication are price and discounting. Even that much that newspapers paid attention to it and the Consumer Union decided to investigate whether all these offers are real and true or not. The conclusion was shocking […]
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