Both Polaroid and Essilor run major television advertising campaigns on Dutch television. Polaroid promotes its well-known suncovers which are that successful worldwide that opticians can choose from a variety of 32 different ones. Essilor runs a campaign with glasses protected by the innovative Crizal coating. Both are great support for the active optician who can extend the campaigns instore and in local advertising..”seen on television…available here”. Sometimes promotions are that easy…
