After the success of the Dutch Centrop Sales and Hall of Frames, we look forward to the SILMO in Paris. The invitations from different manufacturers and brands start to fill our mailbox. Remarkable is the amount of brands offering wooden eyewear. Rolf is still the reference but it starts to get some competition. Like from WooDone based in the Italian Alto Adige region which made its debut at the SILMO last year. The frames of WooDone are delivered with a certificate which proves that the wood used comes from trees in the region. Like at Rolf you feel the passion of the guys who founded the brand. Passion which you can use in your store to make the difference with your competitors.
