Posts tagged as:

Ray-Ban

How popular is the optical industry on social media? Part 1

augustus 20, 2012
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The last years we hear quite some discussions about web stores and web concepts but what about the rather simple presentation of the optical industry on social media? Who attracts followers and friends at Facebook and uses the opportunities to its full extend? Let’s first have a look at the typical eyewear brands which are […]

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Attention for an icon

augustus 13, 2012
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The Ray-Ban brand exists 75 years. All by itself not very remarkable as many brands do have a longer history. Unique however is that some of the very first styles, today are still bestsellers. Ray-Ban seems to be more popular as ever before. Last week Dutch television show RTL Boulevard, paid quite some attention at […]

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Aandacht voor een icoon

augustus 13, 2012
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Het merk Ray-Ban bestaat alweer 75 jaar. Dat is op zich nog niet zo bijzonder want er zijn wel meer merken met een langere historie. Uniek is wel dat sommige modellen van het eerste uur nu nog steeds bestsellers zijn. Ray-Ban lijkt op dit moment populairder dan ooit. Dat bleek ook afgelopen week weer toen […]

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Thin, thinner, thinnest

mei 29, 2012
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The still very young but daring brand Italia Independent about a half a year ago introduced a complete collection of ultrathin plastic prescription frames and sunglasses in a variety of colors. Luxottica now carefully follows the successful Italian trendsetter with two new Ray-Ban styles in a new series of the brand called Liteforce. Ultrathin, strong […]

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