As from Friday next week Milan will be the stage for fashion accessories of which (sun)glasses are one of the most important ones. On both the MIDO fair at the Rho Fiera Milano location as in the city itself brands will present their newest styles and innovations. Safilo announced a complete new booth, Luxottica shows in a showroom downtown just like Seequal which represents brands like Claire Goldsmith and for example Sama Eyewear which welcomes its guests as usual in the presidential suite of the Bulgari hotel. Trussardi Eyewear celebrates the one-hundredths birthday of its mother company, Polaroid pays attention to 3D, the Best under the Sun collection and of course the cooperation with Lady Gaga and Silhouette launches its new luxury collection which should replace the Daniel Swarovski collection which license changed to Marcolin. And that is only a few of the many things that will happen this weekend. The fair will be the best place to meet people, learn about new developments and gain inspiration. A last minute ticket is easy to book. Why not?!
